Wednesday, December 21, 2005

10 Awesome Ways To Attract More Orders


you'll never guess what everybody's asking me lately. "Blaz", they say, "please tell me how to attract more orders...". Well, since you've all been asking so nicely... :)

Get something to make some notes as this might seem short, but it's to the point and contains powerful techniques you can use right away to attract more orders from your web site. Here we go:

1. Create a free ebook directory on a specific topic at your web site. People will visit your web site to read the free ebooks and may see your product ad.

2. Turn part of your web site into a members only web site. Instead of charging for access, use it as a free bonus for one of your products.

3. Add a free classified ad section to your web site. You could then trade banner ads with other web sites that have free classified ad sections.

4. Create two versions of your e-zine so people can choose if they want ads included with it or not. This'll attract the people who hate ads to subscribe. With the latter group, always use the "by the way" approach when introducing them with your proposal.

5. Publish your e-zine only on your web site. Have people subscribe to a "new issue" e-mail reminder. This could really increase your traffic and sales. Also create RSS feeds to your site and let people subscribe to those.

6. Sell advertising space in your product package. You could sell inserts, flyers, brochures, booklets, and digital ads for electronic products.

7. Offer daily or weekly visitor bonuses. This will increase your repeat traffic and sales because your visitors will visit regularly to get the visitor bonuses. Kinda what I'm donig here. If you are a subscriber to my newsletter, then you know. If you're not yet, then subscribe now (you'll see a subscription form on the side bar on the main page of this blog).

8. Allow people to download software or e-books from your web site at no cost. Just ask your visitors in return if they'll refer their friends to your web site.

9. Build up the number of people that join your free affiliate program quickly by temporally offering your product for free to the people that sign up.

10. Negotiate with e-zine publishers to get free or discounted ads by letting them join your affiliate program and earn commissions on the ad you run. To pull this one off, you should first have some results and provide the e-zine publishers with them. For example say: "Hi, I've been testing my conversions lately and found out that my site converts 8% of the visitors to customers..." In essence, give them a compelling reason to put an ad for your site in their e-zine. But remember: Never lie! Always really do the research and provide real statistics.

Bonus tip: Nothing of the above will actually get you more sales if your web copy isn't good enough to convert traffic to subscribers/customers... Probably not many people bothered to tell you this key piece of information. Check out the free Copywriting crash course post for more details.

Hope you enjoyed this as much as I did :) You can get some great bonuses and cash prizes if you subscribe to my newsletter. Go to the main page and subscribe. See you inside ;)

Have a great day.

Monday, December 19, 2005

10 Killer Ways To Multiply Your Sales


are you selling something online? It could be your own product or service or a resale rights package. It doesn't matter. Here are 10 things you should do to multiply your sales. Read them carefuly:

1. When you make your first sale, follow-up with the customer. You could follow-up with a thank you" email and include an advertisement for other products you sell. You could follow-up every few months.

2. You could upsell to your customers. When they're at your order page, tell them about a few extra related products you have for sale. They could just add it to their original order.

3. Tell your customers if they refer four customers to your web site, they will receive a full rebate of their purchase price. This will turn one sale into three sales.

4. When you sell a product, give your customers the option of joining an affiliate program so they can make commissions selling your product. This will multiply the sale you just made.

5. Sell the reprint/reproduction rights to your products. You could include an ad on or with the product for other products you sell. You could make sales for the reproduction rights and sales on the back end product.

6. You could cross promote your product with other businesses' products in a package deal. You can include an ad or flyer for other products you sell and have other businesses selling for you.

7. When you ship out or deliver your product, include a coupon for other related products you sell in the package. This will attract them to buy more products from you.

8. Send your customers a catalog of add-on products for the original product they purchased. This could be upgrades, special services, attachments, etc. If they enjoy your product they will buy the extra add-ons.

9. Sell gift certificates for your products. You'll make sales from the purchase of the gift certificate, when the recipient cashes it in. They could also buy other items from your web site.

10. Send your customers free products with their product package. The freebies should have your ad printed on them. It could be bumper stickers, ball caps, t-shirts etc. This will allow other people to see your ad and order.

Well, those are the ten things I believe you should do to multiply your sales.

Friday, December 09, 2005

Most popular from the past 3 months


here are the most popular posts from the past three months. Before I give the links, I would like
to remind you to subscribe to the newsletter (if you haven't already). You'll be positively
surprised. It takes only 1 minute to do. The opt in box is on the main page (home) in the side
bar. There are going to be some major revelations and bonuses going on -- don't miss out!

OK, here they are. I've categorised them for you so you'll be able to immediately go to the one
you are interested in the most.

Search engine optimization:




Monday, December 05, 2005

15 things you absolutely must do to succeed online

Millions are now turning to the Internet to make them rich, but only a »lucky« few ever make it past the first year and of those even fewer really succeed. I put lucky in quotation marks because as you should probably know by now -- luck has nothing to do with it.

Those who succeeded simply follow or devise a system that works and helps them fill their checking accounts every month. Along the way they must have done at least these 15 essential things discussed below; and it doesn’t matter if they sell their own product or are affiliates selling other people’s products.

Too many people just set something up and hope for the best. Well, wishful thinking doesn’t make millions -- ACTION does.

In order to succeed online, you must do these things:

1.) Actually start doing it now.
So many people are daydreaming on how they succeed online; imagine all the money they earn each and every week, wish they could actually do it… Well you can! Just stop thinking of doing it and do it… now! The longer you wait the greater the chances are you’ll never start.

It really helps if you write down a plan of what steps you intend to take every day and stick to it. Don't worry about it being perfect - you'll re-write it while you go along. No plan was EVER created perfect the first time! Being a perfectionist is a trap in many aspects of Internet marketing! However in some cases, you'll want to perfect certain aspects of your business (for example sales letters, advertisements and so on). But without testing you'll never be able to perfect anything, so with this in mind make yourself start taking action immediately.

2.) Find a product or service you want to sell online.
You must do some research on the topic that interests you. The key is to find a certain niche you can prosper in. If you are just starting out, I would strongly suggest staying away from marketing or “making money online” products or services. This is a very competitive market and unless you are a genius and have superior persuasive abilities, you won’t succeed as well as you would wish.

Get on Google, Yahoo!, Ebay, ClickBank and Amazon and see what others are selling in your niche. See if there are actually people willing to purchase what you intend to sell or promote. Go to niche forums and see what people want.

3.) Register a domain and create your own web site.
This is essential for the next step and is one of the biggest mistakes people do. Without your website you can only do so much. The exception is if you want to sell things on eBay, but still, even in this case, creating your own web site will make you many more sales if you stick to these 15 rules. You can get a domain name and up to five page web site for as little as $8,00-$12,00! Where’s the risk in that? It’s very easy to create a web site nowadays. There is much web creation software out there. Even Word for Windows is capable of creating web sites.

Hostgator is an awesome place to host your web site as you can host unlimited domains you can cheaply purchase with them or with Godaddy. The hosting itself is very cheap and reliable.

4.) Capture names and email addresses.
After you’ve created a good looking, great content web site, you must capture your prospect’s names and email addresses. You HAVE to build a database, because these people are the ones you can sell to on and on. Don’t reinvent the wheel – don’t try getting new prospects to your new products. Simply email the existing ones. How to get people to enter their name and email address into a form? Try giving them a gift if they do. You can very easily get no cost ebooks or other things you could give away. Be innovative. Maybe offer a short course on something.

Most Internet marketers (me included) use Aweber for everything related to list building. It's reliable, has the highest email deliverability in the industry, is easy to operate and comes with a great deal of information on how to get the most out of it. I highly recommend it.

5.) Create a relationship with your subscribers.
This is very easy to do. By that I don’t mean that the subscribers are gullible, but that you can only do the work once (write your newsletter or “mini course”) and have software deliver it to any new subscribers automatically. This software is called ”auto responder software” (included with your Aweber account).

6.) Present yourself as an authority.
You want to come across as an authority to your subscribers. If you fail to do that, you won’t be able to sell them what you want. You can do this easily by saying things like: “I’ve read all the books on the subject out there…” or “After years of trial and error I finally got it…” etc. But don’t ever lie. Try finding a thing you really did that elevates you above others. You can easily do that simply by subscribing to various newsletters and ezines in your field. Also never brag directly! Only subtly indicate that you’ve been doing your homework so to speak.

7.) Start promoting products only after you’ve established a connection with your subscribers.
This one is tough for most people to do. You see, the temptation to send an endorsing email for an affiliate product you promote is enormous. However, never ever do it before sending at least 7 high quality newsletters or ezine issues. It’s in human psychology that we feel like we know someone and feel connected to them after we’ve seen them or read their article 7 times. This is of course a bit different if you’re promoting your own product. In this case have at least 7 newsletters ready and just put a simple line at the end of each referring them to your product. Something in the lines of “To really get good at this, visit [my web site] and get [my product]…”

8.) Create a great sales letter for anything you promote.
Your job as an affiliate is to pre-sell the product you are promoting. A great way of doing it is through a story or a how-to article. Just show your people exactly what you do to succeed at something and point them at the “essential tools” they should use. The links are your affiliate links, of course. What works great for me is writing ebook reviews and recommending the really good ones. Key here is to actually buy the ebook and read it. Test its usefulness and then write about it. Sometimes the ideas presented in them sound great and logical, but in reality they rarely work! Be careful not to suggest such a book. Your readers will be disappointed. Also never suggest an ebook showing how to do something and demanding of the readers to purchase additional “tools” to do it, especially if the cost of the tools exceeds the cost if the ebook.

9.) Get known.
You must get known in order to do the next step right. Join forums and discussion boards for your topic and help people there. Really help them with all your wisdom. Pretty soon you will make a name for yourself and get known amongst others in your field. Also brand yourself, not just your company. Your name is very important. Put it out for everyone to see. And make sure you associate it with great, valuable things – don’t sell worthless things! Make as much friends online as possible.

Create a blog and regularly post helpful information. Submit articles to article directories, write press releases and so on.

10.) Do joint ventures.
This is a great one. Once you get known a bit, you can start contacting the gurus with long, long lists of people to help you promote your product. They will gladly do it as they will have a lot to gain and they will know you. You can also try this if you are not so well known, but make sure you sell an outstanding product at a very fair price.

11.) Never cheat.
I don’t think I have to go into too much detail here. Always have your prospect’s interests in mind, never your own! Of course, you want to sell things, but do it in a way that it helps your customers rather than riping them off. Besides if you get known for cheating - and you will if you do it - you will rarely if ever get people to help you.

12.) Educate yourself.
Always educate yourself on the subject you’re interested in and in the subject of Internet marketing. Don’t ever let yourself get rusty.

13.) Always create new opportunities.
Notice how this "thing to do" suggests being active rather than waiting for opportunities to happen. HINT: Every Newsletter you get is an opportunity for you to contact the (probably) super affiliate sending it and get to know him or her!

14.) Have a success oriented mindset and never quit!
Work on your mindset every day. Never allow negative thoughts and feelings overwhelm you. If you don’t make immediately don’t quit. The most successful people made many mistakes before they got to the top. In fact on average an adult person makes 53 mistakes before he or she really succeeds in something.

15.) Know this: People don’t buy FROM you, but they buy YOU.
This one is something every successful marketer will tell you. The majority of these “15 things you have to do in order to succeed” is making a better connection with your prospects. Think about this. Although technically this last thing isn’t something you do, but is also very important that you become aware of it.

That’s it. These are the 15 things you absolutely must do in order to succeed online. This post will grow bigger and some new links will be added soon so come back.

Don't underestimate the power this article holds in for you. Re-read it in a few days. You'll find new stuff in you didn't notice now. I also strongly recommend you also go see this site:

Take care.